Imazu
mariocalvo.com
3 European events with different floor spaces; 1 T3 exhibition stand!
Outline:
One of our Key resellers in Spain had a customer with a busy exhibition schedule and wanted one exhibition stand to be across 3 different events in Europe. The stand had to be reconfigured to suit 3 different floor plans, a 9 x 6m at Digicom, a 6 x 4m at Fesfa and finally a 5 x 4 at Cprint with varying height. The key was to offer a solution that could be built easily but also shipped and stored easily while provided a level of wow factor.
Outcome:
Here at T3 systems, we identified the largest floor space and used that as our starting template. Key features like a storage room and an illuminated banner logo were key items which would be used throughout. We made sure to include similar tube sizes as possible so that adjustment and reconfiguration could be done easily.
All 3 stand designs had step by step build instructions indicating clearly what is to be used for each configuration.
By maintaining key features throughout the 3 events the customer could keep the same graphics and only had to change a few which is saved them a lot of money and time.
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“T3 is the undoubtedly the best modular system, we were able to create 3 vastly different stands using just two flight cases.”
Mario Calvo Owner
